Committed to quality with a natural & Sophisticated french style

As a brand that has outfitted heroes like Arthur Ashe, the first black man to win the Wimbledon Men’s Final in 1975; Yannick Noah, the first Frenchman to win the French Open in 1983; and the Senegal Lion’s soccer team as they spectacularly beat titleholder France in the 2002 Soccer World Cup, to name a few, le coq sportif has always recognised that only the highest quality products are good enough for those driven individuals committed to the ultimate outcome and who are determined to make a statement.

Ashe Lifts Trophy
Photo Cred: David Ashdown/Keystone/Getty Images

Shop the Latest Sneakers

Le coq sportif’s commitment to quality and naturally sophisticated French-inspired style extend to its everyday essential apparel, cap and bag ranges. While remaining true to its French heritage and roots, le coq sportif apparel and accessories are designed with the sophisticated taste and preferences of South African consumers in mind and are made with only the highest quality fabrics and raw materials.

The result of this commitment to quality and focus on locally-inspired design, is a range of premium products that are effortlessly stylish and tailored to your unique urban lifestyle.

Looking for Le Coq Sportif Apparel & Bags?

Head over to one of our stores.

Find Your Nearest Store